I didn't start in partnerships, I started by writing hooks, editing tape, and managing chaos.

Before I ever thought about building systems for creator programs, I was hands-on in content creation: scripting viral videos, producing hit podcasts, managing writers in 18+ cities, and launching editorial and audio brands from the ground up.

That creative foundation is what makes me a different kind of creator partnerships lead. One who truly gets what creators need, what audiences want, and how brand relationships actually work.

Here’s a quick look at the kind of work that shaped me:

Podcast Production & Development

  • Produced narrative and branded shows from concept to launch

  • Scripted trailers, built soundscapes, and coached talent on voice and tone

  • Created production systems across teams to meet tight editorial deadlines

  • Worked with creators & brands across lifestyle, wellness, and business content

  • Coordinate across sponsored brands, creators, and production teams to align optimized ad placement within native content.

Viral Scriptwriting & Short-form Content

  • Wrote TikTok & YouTube scripts for creators like Justice the Tutor (1.7M+) and Lexi Hensler (10.4M+), and brands such as Medium and Entrepreneur

  • Developed pacing, hooks, and CTAs that helped multiple videos reach 1M+ views

  • Focused on voice optimization and storytelling structure for short-form success

  • Write native content, branded integrations, and short-form scripts for creators and brands.

Editorial & Content Strategy

  • Managed 90+ writers across 18 markets, publishing hyperlocal content weekly

  • Oversaw content for a 40K-subscriber newsletter

  • Delivered 5+ long & short form stories per week while collaborating with national editorial leads

  • Built internal editorial systems that scaled across cities

Building Systems for Creators

  • Managed 50+ creators (combined reach: 300M+ followers) and led outreach/onboarding and user success

  • Built operational workflows for brand/creator collaboration

  • Led product copywriting and brand voice across all channels

  • Worked directly with investors and advisors from Meta, TikTok & Instagram

  • Connected dozens of local content creators with hyperlocal brands in their market for collaboration, ensuring proper analytic tracking and post performance reporting

Other Notables

  • Content & Community consultant for OKStorytime (1M+ followers)

  • Produced content in collaboration with Medium, Entrepreneur, and more

  • Ran weekly newsletter on creator economy for 3+ years

  • Tutoring/literacy consultant for global education brand M2

  • Produced scripted content bringing in tens of millions of views

I don’t offer these services anymore, but this is the work that taught me how to build.

My time in the creator space is what allows me to speak both creator and brand fluently, and why I can serve as the bridge between the two.

Curious about my past experience? Let’s chat!